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Friday, 27 October 2017 / Published in Barbara Kay Coaching Blog
Two themes were dominant this month: 1) How to Build a Powerful Brand: 2) How to Achieve Satisfying Success.  There are audiences around the country wanting more than I could deliver in a conference keynote. Enjoy this bountiful basket of six sweet tips and tools: How to Build a Powerful Brand Cover Story: Branding by
Tuesday, 19 September 2017 / Published in Barbara Kay Coaching Blog
Since the Equifax debacle we’re being told to do “a credit freeze”, but that’s misleading. Each person actually needs four credit freezes. “A credit freeze” is not complete until Equifax, Experian, TransUnion and Innovis, the lesser known bureau, are individually ordered to place a “credit freeze” or “security freeze” on your personal credit file. I did this online at
Wednesday, 30 August 2017 / Published in Barbara Kay Coaching Blog, Uncategorized
My clients are wonderful at recommending outstanding books.  Here’s a list of favorites to inspire and help you.  All are highly readable and perfect for the beach, lake, mountain or backyard you’ll enjoy this weekend.  Grab one for Labor Day reading (listed in no particular order): Daring Greatly by Dr. Brené Brown.  Dr. Brown became famous for
Friday, 28 July 2017 / Published in Barbara Kay Coaching Blog
Mid-summer is an excellent time to ramp-up marketing.  This new list delivers tech tools to market & grow, without breaking the bank.  If you missed my May tech list, definitely look at Top Tech Tools to Save You Time & Money Now Add Video (no acting required) Everyone wants to liven up their websites with
Wednesday, 28 June 2017 / Published in Barbara Kay Coaching Blog
Have you ever made an accidental, but potentially harmful mistake?  Well that happened to me.  I got an email (you know where this is going) and thought I was replying to the sender.  Instead, it went to another person.  When the mistake was revealed, I was absolutely sick!  OMG!!! My reply was harmless, but the accidental
Tuesday, 23 May 2017 / Published in Barbara Kay Coaching Blog
One of the privileges of working nationally with multiple organizations is the opportunity to connect with experts across subjects, including technology tools.  I collect technology tips where ever I can. As spring turns to summer, it’s a good time review your processes and add new tools.  Here’s a list of top technology tools that make your life easier!  Give them a
Monday, 24 April 2017 / Published in Barbara Kay Coaching Blog
In nature, weak animals use bluffs to appear powerful and threatening. Skunks are a great example. Their only weapon is noxious, but harmless fumes.  The powerless skunk’s goal is to make us afraid, but it’s a bluff.  Negative emotion is like skunk spray.  When someone releases a noxious tirade, we tend to react against a perceived threat.  That’s a natural
Monday, 20 March 2017 / Published in Barbara Kay Coaching Blog
I’ve been speaking to hundreds of advisors on branding and it’s a focus for those I coach.  Across the nation, there’s a pattern.  Many of us struggle to articulate our unique brand in a concise and compelling statement (me too). My branding guru says a brand should be summarized in only 7 words.   Sounds impossible!  Ultimately, it comes
Tuesday, 14 February 2017 / Published in Barbara Kay Coaching Blog
We all want clients and COI’s to refer, but first we have to make it easy for people to help. The folks described below made it HARD for me to refer.  Read on (or download in PDF), you’ll be even more motivated to make it easy for people to deliver you business.  I was! Referral Killer 1: Lost in
Friday, 02 December 2016 / Published in Tips
For my friends who do not receive the Journal of Financial Planning, below is my June 2016 article: In modern society, money is the primary tool for survival, security, and satisfaction. In previous hunting, agrarian, and bartering societies, money was one of multiple sources of sustenance; today, it’s the source. Consequently, every primitive survival and pleasure-seeking drive